Live streamed brand event
Beats by Dre: Anthony Joshua
Beats by Dre wanted to celebrate the newly crowned World Heavyweight Champion, Anthony Joshua with an event and live streamed interview on the digital platform Hypebeast.
Hosted and presented by Beats CEO Luke Wood and in-house Beats DJ Julie Adenuga, competition winners and handpicked guests were treated to this exclusive ‘money can’t buy’ experience.
On behalf of Hyperactive and Pitch PR, we produced the event and provided production management, event support, sound, AV, lighting, furniture, graphics, taking care of the install and de-rig, and assisting Hyperactive with managing the event on the night.
With a really tight turnaround of only six days to produce and deliver, it was fast paced, exciting and went without a hitch, reflecting the STEALTH mantra – In, out, leave no trace!
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